About Us
How the company got started
As with many great ideas, a family meal played a major role in the founding of BriskNPosh. While having dinner at a restaurant, our founder, Natalia, shared a dream she had held for many years. She wanted to open a beauty salon in one of the world’s greatest cities. Thus, the notion of starting BriskNPosh in New York City was born. Natalia and her family created a business plan that included three main points: marketing, and sales, IT. They knew that the beauty and aesthetics industry is extremely competitive, especially in world-famous locales like NYC, so they would have to set themselves apart by offering an exceptional online user experience, eye-catching and relevant advertising, and products that real people would love to buy. Thanks to Natalia and her family’s knowledge and passion, BriskNPosh has become the successful beauty salon it is today. Whether you’re a long time patron or a brand new client, we look forward to seeing you soon!
What we believe in
Our team knows that hair removal treatments can feel daunting, especially for first-time clients. This is why we believe in offering the most comfortable, high-quality services. We are committed to making every patron feel at-ease from the moment he or she walks in the door. Every member of our specially trained staff is equipped to answer questions about all of the services we offer. In order for clients to feel truly comfortable with the treatments they choose, we believe it is essential for them to be well-educated about the process and the tools that will be used. By providing our clients with the best possible customer service and a relaxing experience from start to finish, we strive to make a lasting positive impression. Our goal is to make hair removal treatments so pleasant that customers will be enthused to return to our salon time and time again.
About Our Founder
Experience in the industry
BriskNPosh LLC
CEO, Trainer & Senior Aesthetician, 2020-Present
Strip Ministry of Waxing
Trainer & Senior Aesthetician, 2012-2020
Guerlian SPA, New York
Aesthetician, Product Specialist, 2010-2012
Elizabeth Arden Read Salon & SPA at New York, Fifth Avenue.
Aesthetician, 1998-2010
Her Promise
Natalia’s two-decade career as an aesthetician has given her incredible insight into what hair removal clients want and need to feel comfortable throughout the process. Her promise to BriskNPosh customers is that they will always be met with the utmost hospitality and treated with care and professionalism throughout their appointments. Our friendly staff greets every patron with a smile and provides exceptional customer care for each person who visits the salon. Furthermore, Natalia promises that BriskNPosh will be a clean, aesthetically pleasing environment. She believes that the look of a salon should be a reflection of the services that are offered there, so she and the team work hard to provide clients with an upscale space that will suit even the most discerning sensibilities.
In The Media
Stay Relaxed
If you release a bit on your inner control, the experience can actually be meditative (really).
Romanenko adds: “Take deep breaths while you're being waxed, it will help clear your mind and reduce any tension before the next strip.”
Gould, Hallie. “11 Ways to Make a Bikini Wax Less Painful, According to Experts. BYRDIE July 2021
How to Treat and Protect Your Melanin Skin This Winter.
According to Nina Mask, a clinical aesthetician at BriskNPosh SoHo, winter air increases a process called trans-epidermal water loss (or TEWL), a fancy term for when moisture escapes your skin.
Studies have shown that this process is generally more significant in darker complexions, which explains why we're all complaining about tight, rough, or cracked skin when winter rolls around.
Martinez-Tejada, Angelica. “How to Treat and Protect Your Melanin Skin This Winter.” Editorialist Oct 2021
Grooming Advice for a (Allegedly) Freshly-Waxed Prince Harry
According to Natalia Romanenko, the senior therapist and trainer at Strip: Minstry of Waxing in Soho, New York, yes, of course you should get that extra pelt tamed
"The more you do it, the hair grows thinner and softer and there's less hair", she says. "When people feel that difference, they keep coming in.".
Berlinger, Max. “How to care for your chest, now that it's hairless.” GQ March 2017
Everything You Need to Know About Bikini Was, Just in Time for Swimsuit Season.
Strip Ministry of Waxing senior wax expert Natalia Romanenko recommends applying a numbering cream 30 minutes prior to waxing to help with pain.
"Make sure to moisturize and use an ingrown cream. And, of course, the wax should never be steaming hot", notes Romanenko.
Katz, Amber. “Everything You Need to Know About Bikini Was, Just in Time for Swimsuit Season.” Teen Vogue June 2014
Everything You Need to Know About Bikini Was, Just in Time for Swimsuit Season.
Strip Ministry of Waxing senior wax expert Natalia Romanenko recommends applying a numbering cream 30 minutes prior to waxing to help with pain.
"Make sure to moisturize and use an ingrown cream. And, of course, the wax should never be steaming hot", notes Romanenko.
Katz, Amber. “Everything You Need to Know About Bikini Was, Just in Time for Swimsuit Season.” Teen Vogue June 2014
Male Brazilian wax what you need to know.
"I think it's more the anticipation than actual pain", says Natalia Romanenko, an Aesthetician at the New York-based body waxing salon strip.
"The first time they tell me 'Never, ever again. Never'" she says, with a bemused smirk. "Then five weeks later they're back and like, 'Do you remember me?' And I say,'of course'".
Berlinger, Max. “Male Brazilian wax what you need to know.” GQ April 2018
A Man’s Guide to Body Hair.
Shaving should be avoided at all costs. "Each time you shave you run the risk of ingrown hairs, bumps, cuts, and the hair will re-grow coarser and thicker each time", says Natalia Romanenko, Waxing therapist at Strip Ministry of Waxing Opens a New Window.
"Waxing lasts for two to three weeks and hair regrows finer and over time will grow back at a lower volume."
Bell, Matt. “A Man’s Guide to Body Hair.” Men’s Journal March 2014
A Man’s Guide to Body Hair.
Shaving should be avoided at all costs. "Each time you shave you run the risk of ingrown hairs, bumps, cuts, and the hair will re-grow coarser and thicker each time", says Natalia Romanenko, Waxing therapist at Strip Ministry of Waxing Opens a New Window.
"Waxing lasts for two to three weeks and hair regrows finer and over time will grow back at a lower volume."
Bell, Matt. “A Man’s Guide to Body Hair.” Men’s Journal March 2014
Our Mission
Mission
To create an aesthetic community that is inclusive, diverse, and actively trying to shift the public viewpoint of hair removal from something painful to something essential and fun.
Vision
To alter the cultural perspective of hair removal by cultivating a comfortable, educational environment where all clients are respected and questions are encouraged.
